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Dirección de marketing : Gestión estratégica y operativa del mercado Jean-Jacques Lambin, Carlo Gallucci, Carlos Sicurello by Lambin, Jean Jacques | Gallucci, Carlo [coautor] | Sicurello, Carlos [coautor]. Edition: 2a. edición.Material type:  Text; Literary form:
Not fiction
Language: Spanish Publisher number: | Publication details: México: McGraw Hill, 2009Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (3) Call number: 658.8 L117, .., DAVID (2) Call number: 658.8 L117, .., LA CHORRERA (2) Call number: 658.8 L117, .., SANTIAGO (2) Call number: 658.8 L117, ...
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Marketing internacional Phillip R. Cateora, Mary C. Gilly, John L. Graham by Cateora, Philip R | Gilly, Mary C [coautor] | Graham, John L [coautor] | Esqueda Huerta, Luis Héctor [traductor] | Fuentes Zárate, Claudia [traductor] | Esqueda Huerta, Luis Héctor [traductor]. Edition: 3a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México : McGraw Hill, 2010Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (2) Call number: 658.848 C282, .., DAVID (2) Call number: 658.848 C282, .., LA CHORRERA (2) Call number: 658.848 C282, .., SANTIAGO (1) Call number: 658.848 C282, SEDE METROMALL (1) Call number: 658.848 C282, CSU-CHITRÉ (1) Call number: 658.848 C282.
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Mercadotecnia Laura Estela Fischer de la Vega, Jorge Espejo Callado by Fischer De La Vega, Laura | Espejo Callado, Jorge [coautor]. Edition: 4a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México : McGraw- Hill, 2011Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (4) Call number: 658.8 F522 , .., DAVID (2) Call number: 658.8 F522, .., LA CHORRERA (2) Call number: 658.8 F522, .., SANTIAGO (1) Call number: 658.8 F522 , SEDE METROMALL (1) Call number: 658.8 F522 , CSU-CHITRÉ (1) Call number: 658.8 F522.
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Fundamentos de marketing Philip Kotler, Gary Armstrong, traducción Mónica Gabriela Martínez Gay by Kotler, Philip | Armstrong, Gary | Martínez Gay, Mónica Gabriela [traductor]. Edition: 8a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México : Pearson, 2008Availability: Items available for loan: DAVID (2) Call number: 658.8 K848ko, .., LA CHORRERA (2) Call number: 658.8 K848ko, .., SANTIAGO (1) Call number: 658.8 K848ko, BIBLIOTECA CENTRAL - PANAMÁ (3) Call number: 658.8 K848ko, .., CSU-CHITRÉ (1) Call number: 658.8 K848ko.
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Marketing estratégico : Enfoque de toma de decisiones Orville C. Walker ... [et. al] ; traducción Enrique Palos Báez by Walker, Orville C | Boyd Jr., Harper W [ coautor] | Mullins, John [ coautor] | Larréché, Jean-Claude [ coautor] | Palos Baéz, Enrique [traductor]. Edition: 4a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México : McGraw-Hill, 2005Availability: Items available for loan: DAVID (2) Call number: 658.802 W151, .., SANTIAGO (2) Call number: 658.808 W151, .., SEDE METROMALL (3) Call number: 658.802 W151, .., CSU-CHITRÉ (2) Call number: 658.802 W151, .., LA CHORRERA (2) Call number: 658.808 W151, .., BIBLIOTECA CENTRAL - PANAMÁ (2) Call number: 658.802 W151, ... Not available: In transit (1).
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Microeconomía : versión para Latinoamérica Michael Parkin, Eduardo Loría by Parkin, Michael | Loría, Eduardo [coautor]. Edition: 11a ed.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Publication details: México: Pearson Educación, 2015Availability: Items available for loan: SEDE METROMALL (1) Call number: 338.5 P222, DAVID (2) Call number: 338.5 P222 , .., LA CHORRERA (1) Call number: 338.5 P222.
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Marketing internacional / Philip R. Cateora, Mary C.Gilly, John L Graham by Cateora, Philip R | Mary C.Gilly [coautor] | John L Graham [coautor]. Edition: 16a. edición.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Publication details: Mexico : McGraw Hill, 2014Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (4) Call number: 658.8 C282, .., SEDE METROMALL (2) Call number: 658.8 C282, .., DAVID (3) Call number: 658.8 C282 , .., LA CHORRERA (2) Call number: 658.8 C282, .., SANTIAGO (2) Call number: 658.8 C282, ...
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Investigación de mercados Conceptos esenciales Naresh K. Malhotra by Malhotra, Naresh K | Pineda Ayala, Leticia Esther [traductor]. Edition: 1a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México: Pearson, 2016Availability: Items available for loan: DAVID (1) Call number: 658.83 M294, LA CHORRERA (2) Call number: 658.83 M294, .., BIBLIOTECA CENTRAL - PANAMÁ (2) Call number: 658.83 M294, .., SANTIAGO (1) Call number: 658.83 M294.
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Marketing de servicios. Personal, tecnología y estrategia Christopher Lovelock, Jochen Wirtz by Lovelock, Christopher | Wirtz, Jochen [coautor] | Pineda Ayala, Leticia Esther [traductor]. Edition: 7a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México: Pearson, 2015Availability: Items available for loan: DAVID (2) Call number: 658.8 L944, .., LA CHORRERA (2) Call number: 658.8 L944, .., SANTIAGO (2) Call number: 658.8 L944, .., SEDE METROMALL (1) Call number: 658.8 L944, BIBLIOTECA CENTRAL - PANAMÁ (3) Call number: 658.8 L944, ...
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Fundamentos de marketing Philip Kotler, Gary Armstrong by Kotler, Philip | Armstrong, Gary [coautor] | Mues Zepeda, Astrid [traductor]. Edition: 11a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México: Pearson, 2013Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (3) Call number: 658.8 K848k, .., LA CHORRERA (2) Call number: 658.8 K848k, .., CSU-CHITRÉ (1) Call number: 658.8 K848k, DAVID (2) Call number: 658.8 K848k, ...
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