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Marketing Roger A. Kerin, Steven W. Hartley, William Rudelius. by Kerin, Roger A | Hartley, Steven W [coautor] | Rudelius, William [coautor] | Herrero Díaz, María Jesús [traductor] | Martínez Suárez, Nora Natalia [traductor] | Cevallos Almada, María Guadalupe [traductor]. Edition: 11a. edición.Material type:  Text; Literary form:
Not fiction
Language: Spanish Original language: ing Publication details: México : McGraw-Hill, 2014Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (2) Call number: 658.8 K455, ...
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Microeconomía : versión para Latinoamérica Michael Parkin, Eduardo Loría by Parkin, Michael | Loría, Eduardo [coautor]. Edition: 11a ed.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Publication details: México: Pearson Educación, 2015Availability: Items available for loan: SEDE METROMALL (1) Call number: 338.5 P222, DAVID (2) Call number: 338.5 P222 , .., LA CHORRERA (1) Call number: 338.5 P222.
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Marketing internacional / Philip R. Cateora, Mary C.Gilly, John L Graham by Cateora, Philip R | Mary C.Gilly [coautor] | John L Graham [coautor]. Edition: 16a. edición.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Publication details: Mexico : McGraw Hill, 2014Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (4) Call number: 658.8 C282, .., SEDE METROMALL (2) Call number: 658.8 C282, .., DAVID (3) Call number: 658.8 C282 , .., LA CHORRERA (2) Call number: 658.8 C282, .., SANTIAGO (2) Call number: 658.8 C282, ...
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¿y Nuestro mercadeo qué? Estivenson E. Girón D. by Girón D., Estivenson E. Edition: 1a. edición.Material type: Text; Nature of contents:  ; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Publication details: [Panamá]: [s.n.], [2014]Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (1) Call number: 658.85 G443.
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Investigación de mercados Conceptos esenciales Naresh K. Malhotra by Malhotra, Naresh K | Pineda Ayala, Leticia Esther [traductor]. Edition: 1a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México: Pearson, 2016Availability: Items available for loan: DAVID (1) Call number: 658.83 M294, LA CHORRERA (2) Call number: 658.83 M294, .., BIBLIOTECA CENTRAL - PANAMÁ (2) Call number: 658.83 M294, .., SANTIAGO (1) Call number: 658.83 M294.
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Marketing de servicios. Personal, tecnología y estrategia Christopher Lovelock, Jochen Wirtz by Lovelock, Christopher | Wirtz, Jochen [coautor] | Pineda Ayala, Leticia Esther [traductor]. Edition: 7a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México: Pearson, 2015Availability: Items available for loan: DAVID (2) Call number: 658.8 L944, .., LA CHORRERA (2) Call number: 658.8 L944, .., SANTIAGO (2) Call number: 658.8 L944, .., SEDE METROMALL (1) Call number: 658.8 L944, BIBLIOTECA CENTRAL - PANAMÁ (3) Call number: 658.8 L944, ...
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Fundamentos de marketing Philip Kotler, Gary Armstrong by Kotler, Philip | Armstrong, Gary [coautor] | Mues Zepeda, Astrid [traductor]. Edition: 11a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México: Pearson, 2013Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (3) Call number: 658.8 K848k, .., LA CHORRERA (2) Call number: 658.8 K848k, .., CSU-CHITRÉ (1) Call number: 658.8 K848k, DAVID (2) Call number: 658.8 K848k, ...
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Fundamentos de marketing William J. Stanton, Michael J. Etzel, Bruce J. Walker by Stanton, William J | Etzel, Michael J [coautor] | Walker, Bruce J [coautor] | Ortíz Staines, Manuel [traductor]. Edition: 14a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: México: McGraw-Hill, 2007Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (3) Call number: 658.8 St262, .., SEDE METROMALL (1) Call number: 658.8 St262, SANTIAGO (1) Call number: 658.8 St262.
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Manual de la gerencia de marca (brand management) David Arnold by Arnold, David | Romero R., Alvaro [traductor]. Edition: 1a. edición.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: Spanish Publication details: Barcelona: Norma, 1993Availability: Items available for loan: BIBLIOTECA CENTRAL - PANAMÁ (1) Call number: 658.8 Ar641.
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